Swatch 2022 (Booth Design)

Swatch 2022 (Booth Design)

Client: Time Center
Location: Amman, Jordan

• The Brief
  Create an engaging booth to attract mall visitors, featuring a retro playful theme with interactive games and a design suitable for easy disassembly and transport.
• Design Inspiration & Execution
  Drawing from nostalgic video games, we combined iconic elements to create a life-size, playful atmosphere. Swatch branding was integrated seamlessly, with recognizable features from the brand incorporated into the booth design. Modern device outlines added a contemporary contrast to the retro theme. The result was a vibrant, oversized gaming machine with interactive screens, allowing visitors to play and win, creating a dynamic, immersive experience.
• Results
  The Swatch 2022 Booth successfully created an engaging and interactive experience for mall visitors. The playful design not only attracted attention but also encouraged participation through games, significantly enhancing brand interaction and visibility.